By know you've probably heard about H&M slashing & dumping new clothes instead of donating them to charity.
There have been some interesting reactions, such as H&M and Wal-Mart saying they will ensure it will never happen again.
Another is The S.W.A.P. Team's 2010 challenge to swap instead of shop, shop local when buying clothes, and downsizing, amongst other things. Read the full challenge here and sign up in the comments!